OUR VALUES AND ETHICS
The Eternal Flame Codes operates with a clear set of values and ethical principles that guide how content is created, maintained, and shared. These values describe how the website functions and how decisions are made, rather than prescribing belief or behaviour.
Truth and Clarity
We prioritize accuracy, clear language, and faithful representation of information. Content is presented without exaggeration, distortion, or unnecessary complexity.
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Integrity of Source
Material is published with respect for original intent and internal coherence. Care is taken to avoid misrepresentation, fragmentation, or dilution of meaning.
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Neutrality and Non-Coercion
Content is offered without pressure, instruction, or implied obligation. Engagement with the website and its material remains voluntary and self-directed.
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Respect for Sovereignty
We recognise that interpretation, meaning, and application rest with the individual. The website does not seek to define outcomes or impose conclusions.
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Responsibility and Care
The website is maintained with attention to continuity, accuracy, and appropriate boundaries. Updates and changes are made deliberately and with consideration for impact.
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Simplicity of Form
We value clear structure, minimalism, and functional design. Excess, distraction, and unnecessary embellishment are intentionally avoided.
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Transparency
We aim to be open about how the website operates, how content is presented, and how decisions relating to structure and governance are made.
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Accessibility
The website is designed with consideration for usability and inclusive access, recognising that accessibility is an ongoing process rather than a fixed state.
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Privacy and Trust
Personal information is handled with restraint and purpose. Data collection and use are limited to what is necessary for the operation of the website.
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Independence from Mainstream Marketing Practices
The Eternal Flame Codes does not adopt mainstream marketing tactics such as pressure-based messaging, urgency framing, emotional manipulation, or data-driven persuasion. Content is not designed to influence behaviour through artificial incentives or promotional strategies.
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Independence of Operation
The website operates without reliance on advertising pressure, hidden sponsorships, or undisclosed incentives. Any services, offerings, or support mechanisms are presented transparently.
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These values provide a consistent framework for how The Eternal Flame Codes exists, evolves, and engages with its audience.